Assistant/Associate Director of Recruitment for In-Person Education

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Job description

Job Location: Pineland Campus – New Gloucester, ME

Education Level: 4 Year Degree

Travel Percentage: Up to 50%

The Opportunity:
The Assistant/Associate Director of Recruitment for In-Person Education at Unity Environmental University is a student-centered, mission-driven position responsible for generating enrollment into the Unity at Pineland program, a bold alternative to traditional residential education, built around immersive 5-week terms, hands-on field learning, and a radically flexible structure. Unity’s in-person model redefines what’s possible for modern learners, including those who have stopped out, are navigating life transitions, or are looking to reskill into green careers without the baggage of outdated systems. As the most affordable private institution in Maine, we believe that education should meet people where they are, and this role ensures it does. This role requires a strategic leader who understands hands-on, term-based programming and is eager to connect with students seeking alternatives to traditional campus life. The Assistant/Associate Director will develop and implement recruitment strategies that reflect the unique value proposition of Unity’s in-person education: experiential learning in 5-week terms, access to real-world environmental applications, and flexible housing options for students who may not fit the conventional college mold.

This full-time, benefits eligible, fully in-person, role is based in New Gloucester, Maine, with travel expected. The standard workweek ranges from 45 to 55 hours.

Day to day responsibilities:

  • Design and execute dynamic, inclusive recruitment strategies that increase enrollment while challenging conventional definitions of who college is for. Build messaging that speaks to second-chance learners, working adults, and mission-driven students who want hands-on, environmentally focused education without sacrificing flexibility or affordability.
  • Identify new student populations aligned with hands-on, flexible learning.
  • Collaborate with Marketing to align messaging with the needs of non-traditional, environmentally focused learners.
  • Promote Unity’s unique approach to in-person education, including modular terms, experiential learning, and optional housing.
  • Champion alternative recruitment pipelines for stop-outs, adult learners, commuter students, and career changers seeking a fresh start.
  • Leverage Unity at Pineland’s affordable tuition and accelerated term model to promote degree completion for students with prior credits.
  • Develop and test unconventional outreach models, such as mobile recruitment, pop-up advising, or workplace education partnerships to reach students who may not see themselves in traditional education.
  • Lead and manage the in-person recruitment team, ensuring alignment with the Unity at Pineland’s enrollment goals.
  • Establish performance metrics and accountability structures for recruitment staff.
  • Collaborate with student success to ensure a seamless handoff.
  • Build relationships with high schools, transfer pipelines, environmental organizations, workforce training entities, and mission-aligned partners.
  • Represent Unity at Pineland at regional recruitment events, school visits, community events, and career fairs.
  • Partner with centralized Advancement and Career Services teams to support dual-purpose messaging and outcomes.
  • Collaborate with Student Success to ensure admitted students feel supported and prepared to begin their in-person experience.
  • Design recruitment experiences that showcase the on-campus environment, including immersive Discovery Days of Unity at Pineland offerings.
  • Use enrollment funnel data and market research to adjust strategies and report outcomes.
  • Monitor student behavior trends and apply insights to improve recruitment approaches.

Do you have the skills?

  • Bachelor’s degree required; Master’s preferred.
  • Minimum of 3-5 years of experience in student recruitment, preferably in in-person, alternative, or experiential programs.
  • Proven record of meeting or exceeding recruitment goals.
  • Experience recruiting for programs with modular or accelerated terms.
  • Knowledge of the regional educational and workforce landscape.
  • Proven supervisory experience, including oversight of staff, scheduling, and performance management.
  • Passion for environmental education and Unity’s mission.
  • Deep understanding of contemporary student populations-especially first-gen, adult, transfer, and environmentally conscious learners.
  • Familiarity with hands-on, modular education models.
  • Strong interpersonal, leadership, and organizational skills.
  • Comfort with CRM systems (e.g., Salesforce) and data-informed decision-making.
  • Flexibility to travel, including evenings/weekends as needed.
  • Ability to obtain a valid ME driver’s license, and to maintain a clean driving record.

Location: Pineland Farms, New Gloucester, Maine
Just a half hour from Portland, Unity Environmental University Headquarters, Unity Environmental University Enterprise Education, Unity @ Pineland, and the School of Environmental Business & Sustainable Ventures are based at the Pineland Farms campus. The facilities are within easy access to one of the fastest-growing cities for startups in the country.

Work Schedule:
Work hours are specific to the requirements of this position and can include days, evenings, and weekends. Working extended hours required as needed. Must be flexible and cooperative in fulfilling responsibilities and meeting the Institution’s needs. Although Unity Environmental University employees are generally scheduled to work at their specifically assigned locations, there are times when travel is necessary and employees are required from time to time to attend events, meetings or work temporary assignment at any Unity Environmental University location.

Physical Demands:
While performing the duties of this job, it is regularly required to sit and talk or hear. The employee is occasionally required to stand or walk. The employee must occasionally lift and/or move up to 25 lbs. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus. The use of either hand for repetitive movements such as grasping, grasping and turning, and fine manipulation is required as is the ability to use the telephone for internal and external communications.

Company Perks:
Unity Environmental University offers a comprehensive and competitive compensation and benefits package for its faculty and staff. Benefits for eligible employees include:

  • Paid holidays off
  • 4 weeks of PTO
  • Medical, Dental, and Vision Insurance
  • Short- and Long-term disability
  • Life Insurance
  • Retirement Plan with up to 8% match
  • Relocation Assistance

t Unity College, we dont just accept difference we celebrate it, we support it, and we thrive on it for the benefit of our employees, our students, and our community. Unity College is proud to be an equal opportunity workplace and is an affirmative action employer.

How to apply

Are you thinking about applying but unsure if it’s the right fit? We encourage you to reach out anyway. We recognize that everyone brings different experiences and skills to the table. Take a chance and submit your application; you might be exactly who we’re looking for.