Job description

Hastings, NE

The Director of Events and Marketing will be responsible for creating, managing, and promoting all engagement and stewardship events for the Hastings College Foundation. This person will also market and promote fundraising efforts such as Together Tuesday, major events like homecoming, as well as smaller gatherings both locally and regionally. The role requires a blend of creative event planning and strategic marketing to ensure events are successful, well-attended, and aligned with the Foundation’s fundraising goals.

Responsibilities and Duties:

Essential Functions:

This description intends to describe the general nature and level of work performed by those assigned to this job. It is not intended to include all duties, responsibilities and qualifications. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Event Management: Plan and execute all aspects of Foundation events, including concept development, budget management, vendor relations and sponsorships, logistics, and on-site coordination.
• Marketing & Promotion: Develop and implement marketing strategies for events, fundraising efforts, and donor stewardship, utilizing various channels such as email campaigns, social media, press releases, and print materials to maximize attendance and engagement.
• Donor & Alumni Relations: Collaborate with the development and alumni relations teams to create events that cultivate relationships, steward donors, and engage the college’s national network of alumni.
• Project Management: Strategize and execute plans for specific projects as needed.
• Volunteer Coordination: Recruit, train, and manage volunteers.
• Brand Ambassador: Serve as an ambassador for the Hastings College Foundation, representing the organization professionally at events and in the community.
• Reporting & Analysis: Track key performance indicators (KPIs) for each event, and provide post-event analysis and recommendations for improvement.

General department duties including, but not limited to:

• Learn to use/operate any new job related programs and equipment.
• Work collaboratively and support other team members.
• Participate in designated meetings and mandatory trainings.
• Consistently model a high degree of customer service.
• Professionally represent Hastings College at all times.

Nonessential Functions:

• All other duties as assigned.

Qualifications:

Education & Experience:

• Bachelor’s degree in marketing, communications, hospitality, or a related field.
• Minimum of 3-5 years of experience in event planning or marketing, preferably in a non-profit or higher education setting.

Demonstrated Competencies:

• Exceptional organizational, communication, and interpersonal skills.
• Proficiency in event management software, email marketing platforms (e.g., Mailchimp), and social media management tools.
• The ability to design and implement a comprehensive events calendar that is aligned with the college’s strategic plan.
• Competency in leveraging data analytics is crucial for optimizing event and marketing strategies.
• The ability to foster strong, collaborative relationships with faculty, staff, students, and community leaders is essential for creating authentic and impactful events and marketing campaigns.

Licensure or Certification:

• Valid driver’s license with acceptable motor vehicle record insurability in accordance with the College insurance plan.

Physical Demands:

• Prolonged periods sitting at a desk and working on a computer.
• Ability to lift or move up to 15 pounds.

Working Conditions:

• Ability to work both independently and collaboratively in a fast-paced environment.
• Willingness to work flexible hours, including evenings and weekends, as required for events. Occasional overnight travel required.
• Hybrid work considered.

How to apply

Apply now

Other:Equal Opportunity Employment

Hastings College is committed to supporting a welcoming academic and employment environment. The College is an Equal Opportunity employer that does not discriminate on the basis of race, ethnicity, color, national origin, religion, age, sex, marital status, pregnancy, sexual orientation, gender identity, genetic information, disability, veteran status, or any other characteristic protected by local, state, or federal laws.